Director, PR/Brand Marketing (Los Angeles)
Director, PR/Brand Marketing (Los Angeles)
PragerU is the world's leading conservative nonprofit that is focused on changing minds through the creative use of digital media. Taking full advantage of today's technology and social media, we educate millions of Americans and young people about the values that make America great.
As we grow, we need to hire our first ever full-time, in-house Director of PR/Brand Marketing (Los Angeles). This is an amazing opportunity with high-level interfacing with leadership of the organization. You will report to the Chief Marketing Officer, with lots of direct interfacing with the Chief Executive Officer as well. We need someone with hustle, initiative and ability to be a ‘1-person team’ for a growing ‘edu-tainment’ media brand with 75+ employees and 10+ years of successful history. We need someone who can ideate AND create, is happy to take ownership of projects A-Z and also work in a collaborative approach when needed.
Duties and Responsibilities:
Oversee relationship with external PR team and hold them accountable for results
Develop & execute PR/media strategy to increase earned media
Manage internal media bookings and communication for all in-house talent
Develop internal brand messaging communications - i.e. our ‘About US’ page, sizzle reels, promotional ‘What is PragerU’ type scripts/brochures
Learn, cherish and honor the brand - help other teams remain ‘on brand’ after extensive discussions with key executives on what the brand is and isn’t
Help develop brand messaging, brand identity, etc.
Requirements:
10+ years of overall experience in marketing, PR, communications
STRONG knowledge of how PR works, and a background in branding/integrative marketing
Experience with media relations and outreach/communication with reporters.
We are fast-paced and work best with those who thrive in a start-up environment;the ‘6-month-long big branding agency study’ stuff isn’t what we’re looking for
Meticulous writing skills
Creativity - this is not all technical writing
Ability to problem solve with the best of them
Ability to thrive in a fast-paced environment, with multiple simultaneous projects
Passion for our vision and mission
How to Apply
To apply, please first review our website at www.prageru.com. Read our bi-annual report here. Then submit a resume and cover letter to careers@prageru.com. In your cover letter, please include a section explaining how your values align with ours, and why you would want to work at PragerU specifically.